Meet the Menace. Built for species that feed deep, the 170mm Mayday Menace is designed to go where most lures won't.

It casts far and sinks fast – dropping at a medium to fast pace with a perfectly level flutter on the way down. That level sink is intentional. It prevents leader snags and keeps the lure in the strike zone longer, giving target species every chance to commit.

At 115g, the Menace carries serious weight offshore. It's built for yellowfin tuna, GT and dorado – fish that feed mid-column and below, away from the surface action. When the topwater bite goes quiet, this is the lure you reach for.

Work it with a fast and aggressive retrieve to trigger reaction strikes. Slow it down to let the flutter do the work. Either way, the Menace earns its name.

Handcrafted in Cape Town. Rigged and ready for the deep blue. Ships worldwide.

Shipping calculated at checkout. Ships in 2-3 business days.